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Plusing ➕ the content

Writer's picture: Gabriel ZoromskiGabriel Zoromski

I'd like to talk for a minute about what "plusing the content" means for me in voice over (thank you Crispin Freeman).



We can do our darndest to imitate, replicate, and just simply produce. As a voice-over artist what we are doing though is leaving an imprint of ourselves in everything we do, no matter how hard we fit other inspirations into what we do. Plusing the content is intentionally setting yourself apart in in the creative process. It will be the exclamation in the face of the listener, casting director, and so on, that thinks "Wow, the last 500 auditions sounded nothing like that", and this is because nobody else is YOU. We craft our own personality that is unique and special into what we do, and that is what sets us all apart. we add an extra laugh, giggle, side thought, expression, that isn't in the actual script, everybody else reads the script word for word. but how would YOU, as the narrator/character actually say it in real space? This is the literal process of bringing words on paper to life.

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